Projects
Koelker
Excavating
From residential roots to commercial ground, growing fast and hiring faster.
Project Overview
Koelker Excavating had earned real respect across Eastern Iowa, but you would not have known it online. They had virtually no digital presence, and the market still saw them as a smaller residential operation, a label that no longer matched the quality or the scale of the work they were taking on.
We set out to close that gap. We refreshed the logo, printed new business cards, ran social campaigns that put the quality of their work on display, and built a website aimed squarely at hiring, since Koelker was growing fast and needed a crew to keep up. The presence we built repositioned them from a residential contractor into the commercial operation they had become.
What We delivered
Photo and Video Production
Web Design and Development
Drone Services
Social Media
Branding
Key Website Features
Featured Highlights
A WEBSITE BUILT TO HIRE
A custom website built with hiring in mind, giving a fast-growing Koelker a clear way to recruit the crew it needed to keep up.
FROM RESIDENTIAL TO COMMERCIAL
Social campaigns that put Koelker’s best work in front of Eastern Iowa and reframed them as a commercial contractor, not a residential one.
COMMERICAL-GRADE WORK ON CAMERA
On-site photo and video capturing the quality and scale of Koelker’s commercial jobs the way they actually look.
EARTHMOVING AT FULL-SCALE
Aerial footage of Koelker’s commercial jobsites, capturing the earthmoving and scale that proves they have outgrown residential work.
